Back in December of 1991, two brothers shared a dream. A dream that was fueled by the love of sport, the excitement of competition and a commitment to better health. Their passion for triathlon put them on a quest for the best products and services and ultimately to the creation of Forward Motion Sports in downtown Danville, California.
Starting with that dream (and $500.00 in the checking account) the original store grew and evolved over the years. “Our passion was triathlon so our store became a “tri shop” where we sold everything for the sport under one roof.” What we realized was that being the best at three disciplines (swim shop, bicycle shop and running store) was even more of a challenge than triathlon itself. Running and shoes have always been the backbone of our business. Everything else we did well, but we were not the best in the business. Time to refocus.
In 2009, after 10 years, we closed our Walnut Creek location and got out of the bike business (that’s a story for another time). With a clear focus and a fantastic team, Forward Motion returned to our quest, a quest to be the best running store around, and a quest to provide the best service and information for our community. Our selection of top-quality, performance running shoes is second to none. We continue to provide the best training gear, clothing and nutritional products so you can reach your goals, get to that starting line and cross that finish line (wherever and whatever it may be). Our quest has not changed, our goals are still the same and since 1991 we are here for you…
Marty and Cameryn Breen
And the FORWARD MOTION Team